what we do we are a team of marketing specialists that operates
all the way from insights and analytics to strategy FROM DIAGNOSIS... Quantitative research Segmentation • U&A • Brand equity measurement • Brand tracker • Test (concept, product, offer, communication, etc.) Qualitative research Brand equity study • Ethnographic research • Online communities picture_in_picture_alt Semiotics expertise ...TO MARKETING STRATEGY place Positioning view_quilt Marketing plan Brand plan domain Brand architecture vertical_split Codes & Distinctive Assets account_balance_wallet Pricing

From diagnosis to marketing strategy Global segmentation, brand positioning work & consulting on Season 6 marketing strategy. GET IN TOUCH From diagnosis to marketing strategy Segmentation & brand positioning work for A Vendre A Louer following the acquisition by Leboncoin GET IN TOUCH

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strategic marketing consultancy

h2\ | partners

jon hackett partner & ceo Jon has extensive experience in marketing strategy, market research, segmentation, positioning, advertising & communication, consumer insight, and brand building. Of American nationality, Jon has lived and worked in several countries including the US, Australia, New Zealand, Kenya, France, Spain, Germany & the UK. Today, Jon is partner and chief executive officer at h2\, where he works closely with his clients to help grow their brands by leveraging sound marketing strategies. picture of jon hackett cio h2agency picture of nicolas hébert cio h2agency nicolas hébert partner & cio Of French nationality, Nicolas has over 20 years of consumer-based brand-related experience. A constant innovator, Nicolas has extensive experience in quantitative research methods, as well as search, smart data and topic modeling. Today, Nicolas is co-founder and chief innovation officer at h2\. Prior to this role, Nicolas was partner at Sorgem IMR where he created the Quantitative Research Department and directed it for 6 years. picture of jon hackett cio h2agency picture of jon hackett ceo at h2agency picture of jon hackett ceo at h2agency picture of jon hackett cio h2agency

With a degree from the Ecole Normale Supérieure, Isabelle is a semiotician who specializes in brand, the cultural meaning of signs and societal shifts. She joined h2\ after 15 years at Sorgem, where she deployed numerous marketing approaches, ranging from the tactical to the more strategic ones, in multiple industries including FMCG, retail, travel, luxury, mobility and media. picture of jon hackett ceo at h2agency isabelle
martinez head of insights and semiotics
— partner picture of jon hackett cio h2agency picture of jon hackett ceo at h2agency

where to find us

h2\ • 93 avenue Jean-Jaurès – 92800 Puteaux • 33-6 34 45 29 46