Portrait de trois membres de l’équipe dirigeante de l’entreprise

The augmented marketing intelligence agency

We are a committed team, formed by the human sciences, the field of studies, marketing consulting, and involved in the sovereign and controlled integration of AI.

Portrait de trois membres de l’équipe dirigeante de l’entreprise

Diagnosis \

Precisely understand your markets  and clearly identify the opportunities to pursue

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Strategy \

Build your brand strategy and effectively anticipate changes in your market

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Activation \

Design and deploy your products, concepts and services, while optimizing their marketing

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Our approach \

The integrative approach

We believe that tools powered by augmented intelligence open up new possibilities.
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They force us to reconsider how we access knowledge, how we structure data, how we build our methodological tools, so that analysis can fully inform action.

Our identity \

Our mindset

Our personalities, our backgrounds, our interests and curiosities shape both our identity and our strength.
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We come from different backgrounds but we share a few essentials:

Genuine intellectual curiosity
A taste for rigorous, in-depth analysis
A strong focus on clarity and usefulness
Our team \

The management team

Portrait du fondateur de l’entreprise
Nicolas Hébert
Founder & CEO
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Portrait professionnel d’Isabelle Martinez, employée de l’entreprise
Isabelle Martinez
Partner & Head Of Consumer Insights
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Portrait d’Adrien Blaise, employé de l’entreprise
Adrien Blaise
Lorem Ipsum
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Portrait d’un employé de H2
Andre Porter
International Research & Insights Director
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Portrait d’un employé de H2
Milena Stojovic
Lorem Ipsum
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Portrait d’un employé de H2
Veljko Jovanović
Quantitative Research & Analytics Director
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Let's
talk

Each challenge deserves a tailor-made approach.
Let's talk about your challenges and how collaborative intelligence can inform them.

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Case studies \

Latest cases

The dandy

Beyond storytelling: when the product experience reveals the truth of the brand

How the direct sensory exploration of a range of fragrances reveals brand territories that are invisible in established traditional storytelling

Intensity mapping

Is large-scale semio possible?

How to analyze 9,000 fragrance references to map intensity codes and identify strategic opportunities that are impossible to detect manually.

Collaborative intelligence applied to automotive strategy: a new model

How to orchestrate documentary research, existing and prospective studies to shed light on the changes in a transforming automotive sector